Gang-Loading – techniques that allow multiple unit loading, providing embroidery in a single loading operation.
Gapping – when the fabric may be seen through the embroidery design. Also termed “grin through.”
Holding Fixtures – devices that hold or frame small or unusually shaped items.
Hook Assembly – holds the bobbin case in the machine, playing a vital role in stitch formation.
Hoop – device made from plastic, metal, or wood that tightly grips the fabric between an inner and outer ring and attaches to the machine’s pantograph for sewing.
Hooping – also called “framing,” the term for loading item to be embroidered into a hoop.
Hooping Board – ensures uniform placement of the hoop onto the material.
H Test – method of testing thread tension.
Interlock Stitch – two or more rows of overlapping satin stitches.
Jumbo Rotary Hook – rotary hook that holds a bobbin case with larger thread capacity than a standard hook.
Jump Stitch – movement of the machine without needle penetration commonly used to move from one point in a design to another.

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Design – stitches that create a pattern or monogram.
Digitize – computer-based method of converting artwork into a series of commands.
Disk Reader – a device that reads the digitized program that determines the embroidery machine movements.
Expanded Format – a design program that digitizes individual stitches for a specific size.
Fabric Grin Through – term that applies to fabric that is visible through the embroidery design. See also gapping.
Fill Stitches – one of the three most common stitches used in embroidery. (Run stitches and Satin stitches are the other two.) Generally used to cover large areas, fill stitches a flat look. Changing the angle, length and direction of the stitched pattern creates different fill patterns.
Finishing – processes that follow the completion of embroidery, including trimming loose threads, removing excess backing and topping, cleaning, pressing or steaming to remove wrinkles or hoop marks, and packing.
Flagging – motion of material during embroidery that is caused by improper hooping, improperly adjusted presser foot and/or improper fabric stabilization (wrong backing). Generally leads to skipped stitches and thread breakage. Also negatively impacts the appearance of the finished product (poor design registration).
Flat Embroidery – cut panels and patches of embroidery that is framed in hoops on a flat surface above the machine’s hook assembly.
Frame – device(s) that stabilizes the goods being embroidered and ensures the quality of end product. Various frame devices include clamps, vacuum devices, magnets and springs.
Framing Press — Machine used to aid the framing or hooping process.

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Appliqué – decoration or trimming cut from one piece of fabric and stitched to another to add dimension and texture.
Arm Machine – embroidery machine driven my single main shaft that has an arm of cylinder that used frames to embroider curve shaped items, such as caps.
Automatic Color Change – most machines have up to ten needles allowing the digitizer to program them to change colors automatically.
Backing – woven support material used during embroidery that comes in three types, including tear-away, cut-away and wash-away.
Bean-stitch – type of bolder stitch that outlines with three stitches back and forth.
Birdnesting – collection of thread between the goods being embroidered and the needle plate that causes breaks and sewing problems.
Bobbin – a spool that holds thread and forms stitches on the fabric underside.
Bobbin Case – assembly that applies tension to the bobbin thread while holding the bobbin in the machine.
Boring – open work incorporated into embroidery designs.
Bridge Machine – as opposed to an arm machine, this type has suspended heads on a bridge that provides a larger sewing field. Buckram – coarse fabric used to stabilize fabric for stitching.
Cap Frames – specializing frames that hold finished caps for embroidering.
Chainstitch – resembles a chain link formed with thread fed from bottom.
Check Spring – part of needle assembly that assist in controlling the needle for smoother stitching.
Chenille – type of embroidery that forms loop stitch on top of fabric with heavy yarn. Also called loop piling.
Column Stitch – Zigzag stitches that are used to create borders. Also called satin stitch.
Complex Fill – digitizing capability that creates voids while defining edges.
Condensed Format – the ability of a machine to change scale, density and stitch lengths in a design.
Cross-stitch – two stitches that cross at the center to form an X.  

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Tint – changing the color of an ink by adding another color to it.
Tonal Range – the difference between the lightest and darkest color of the image.
Transfer – term for indirect printing.
Transfer Adhesive – powdered adhesive that improves the adhesion of a transfer to a substrate.
Transfer Inks – special plastisol inks used to print cold peel and hot split transfers.
Underbase – thin coating of ink that acts as base for other colors being printed. Usually required when printing multi-colors on colored shirts, this process creates true colors and maintains opacity over dark fabric.
UV Inks – certain types of inks that will harden or cure when exposed to UV light.
Vector Art – digital art that uses continuous lines and shapes represented in mathematical algorithms.
Viscosity – the “thickness” or “thinness” of a particular ink.
Wash Test – laundering a printed garment to determine if the print is fully cured.
Water Based Ink – non-plastisol inks that can be air dried.
Wet-on-Wet Printing – printing consecutive ink colors without flash curing.

This is the end of our presentation of screen printing terms. Next, we will address embroidery terms.

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Reflective Ink – a special effect Plastisol ink with reflective elements.
Registration – lining up the screen image to the original art; also  separations on a printing press.
Resolution – the quality of an image as measured in DPI (Dots per inch).
Reverse – artwork in which the light and dark areas are inverted.
RIP – Raster Image Processing software designed to maximize film output. Screen – the platen (wooden or metal frame with tightly attached mesh for each color of the design.
Serigraphy – technical term for screen printing.
Sizing – chemical agent on fabrics that often burns off during curing.
Soft-Hand Extenders – ink additive that reduces opacity, often used on lighter colored shirts, producing a soft feel to the print.
Solvent – liquid that dissolves a solid.
Solvent Based Inks – acrylic, UV and epoxy based inks, typically used for the printing of hard goods and other non-textiles.
Spot And Dot – combination of spot color printing and halftones.
Stencil – portion of screen containing the image to be printed.
Stretch Test – stretching a garment to see if the ink cracks, used to check for proper curing of ink.
Substrate – the item that is being printed on; also the side of the screen that comes in contact with the item being printed.  

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Approaching its 10-year anniversary, Atlas Embroidery’s market share continues to increase by leaps and bounds, despite the challenging economic climate. Screen printing and embroidery embellishment services continue to be in high demand. In fact, while marketing costs in general are skyrocketing, t-shirts and embroidered items like hats and golf shirts and many similar items are still extremely affordable “walking advertisements” that are worth their weight in gold.

Increasingly, we live in a t-shirt wearing society. Everywhere you go, t-shirts are ubiquitous. Discharge printed, jumbo, all-over screen printed t-shirts are showing up as part of the well-dressed fashionista’s favorite personal style, even in the office setting.

The informality of clothing styles throughout the world means that t-shirts are embraced virtually everywhere and as screen-printing methodology becomes more sophisticated, t-shirts are increasingly becoming fashion statements. In a world where funky informal wear includes designer jeans made to look old and worn out, even holes in several strategic places, it’s the t-shirt that completes the look.

Happy Holidays to everyone from Atlas Embroidery & Screen Printing!

Do you have questions? Or, do you wish to place an order? Call us today at 954.922.2242 or visit www.atlasembroidery.com.

Atlas Embroidery provides consistently simple processes for ordering. From submittal of the purchase order, the artwork, the credit card authorization all the way to the shipping request form, we walk you through each step. The processes are virtually the same for embroidery and screen printing, except for the artwork submittal requirements.

Atlas Embroidery is well known for its consistently high quality production services, which not only ensure the best quality embellishment services, but also deliver all products properly folded and packaged.

Atlas Embroidery has invested in the latest in cutting-edge technology to consistently provide all the latest embroidery and screen printing formats, special effects and colors.

At Atlas Embroidery & Screen Printing, we pride ourselves for our consistently impeccable customer service, a company culture that is one of the most important hallmarks of our business.

Finally, by virtue of its size and strength, Atlas Embroidery consistently provides economies of scale that other companies simply cannot, which enables us to produce large orders quickly and at fair and competitive pricing.

Happy Holidays to everyone from Atlas Embroidery & Screen Printing!

Do you have questions? Or, do you wish to place an order? Call us today at 954.922.2242 or visit www.atlasembroidery.com.

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