Monthly Archives: February 2010

Reebok contract keeps Atlas busy making Super Bowl merchandise

South Florida Business Journal – by Susan R. Miller Until this week, Fort Lauderdale-based Atlas Embroidery and Screen Printing was a little-known company quietly producing promotional shirts, hats, caps and bags for corporate clients – and struggling through a down economy. Then, in December, Atlas was awarded a statewide contract by Reebok, a subsidiary of [...]

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Florida Distributor Finishes Super Stretch

ASI Central With still days of world championship partying ahead in New Orleans, two weeks of intensive Super Bowl-related work are finally winding down for one Florida distributor. As an official project partner with Reebok, Atlas Embroidery and Screen Printing (asi/700400) recently produced tens of thousands of Super Bowl-logoed apparel items at its Ft. Lauderdale [...]

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Atlas Interviewed on T-BizTV

T-Biz TV is a T-Shirt Industry internet TV show hosted by Scott Fresener of T-BizNetwork.com. In this special Super Bowl Pre-Game show Scott talks about the “Who Dat” T-Shirt controversy with the NFL and interviews Adam Cohen of Atlas Embroidery & Screen Print who is printing pre- and post- game shirts for the Super Bowl.

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Local Company Pulls Saints Tee All-Nighter

It’s Saints merch mania at one local company, which is printing up to 2,000 shirts an hour By CAROLYN RYAN NBC MIAMI As Saints fans took to South Florida streets to party after the big win on Sunday night, one local company was hard at work. As soon as the game ended, the employees at [...]

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Atlas kicks into high gear with Super Bowl T-shirts

South Florida Business Journal – by Susan R. Miller Adam Cohen pulled an all-nighter following the New Orleans Saints’ Super Bowl victory. The company he works for, Fort Lauderdale-based Atlas Embroidery and Screen Printing, went into overdrive Sunday night, printing the official Super Bowl T-shirt. “We were given the task of keeping up a production [...]

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Printing Presses Rush Out Saints T-Shirts

FORT LAUDERDALE (CBS4) Reporting Tiffani Helberg With two minutes left in the Super Bowl, a Fort Lauderdale small business launched into overdrive. Atlas Embroidery and Screen Printing began printing the official Super Bowl T-shirt with the Saints as the winner. Nearly all the employees were expected to work through the night to keep the presses [...]

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Welcome to the NFL: Winning a Super Bowl Contract

“Don’t expect to get rich,” the NFL warns potential contractors–at least not from the contract itself. Mitchell Lombard, owner of Fort Lauderdale’s Atlas Embroidery and Screen Printing, isn’t forking over $2.7 million for 30 seconds of airtime at Sunday’s Super Bowl XLIV – for him, just doing business with the NFL is ad enough. “It’s [...]

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Profiting From Super Bowl Merchandise

Watch the latest business video at video.foxbusiness.com Adam Cohen, Vice President of Sales for Atlas Embroidery, on winning the contract to make Super Bowl shirts.

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